ASSESSING THE IMPACT OF BLOCKCHAIN ON THE PERFORMANCE AND SECURITY OF DIGITAL CONSUMER LENDING SYSTEMS

Vollständiger Abstract

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As the digital economy rapidly develops, quick access to capital has become a critical survival factor for individuals intending to start a new business. However, under traditional bank lending systems, these aspiring entrepreneurs face significant barriers due to complex financial documentation requirements and stringent credit history checks. Drawing on the Technology Acceptance Model (TAM), this study investigates factors influencing users’ adoption of blockchain-enabled digital lending platforms among individual customers with startup intentions in Vietnam. The empirical model examines the effects of Perceived Ease of Use and Perceived Usefulness on Attitude Toward Using, and the effect of Attitude on Behavioral Intention to Use. The results show that both perceived ease of use and perceived usefulness positively influence users’ attitudes, while attitude strongly affects behavioral intention. Blockchain-related characteristics, including decentralization, data immutability, and smart contracts, are discussed as technological mechanisms that may improve lending efficiency, transparency, and users’ confidence in digital lending systems. The study provides practical implications for banks and FinTech firms seeking to design user-friendly and secure digital lending platforms for underserved entrepreneurial users.